The collector: Alejandro Mena, Graphic Designer, Madrid, Spain.

The collection: The designs of André Ricard.

The story behind the collection...

Anyone who was born in Spain in the 1960s has grown up surrounded by the designs of André Ricard. I was one of them. I recall treasuring a green edge rounded bottle of Agua Lavanda Puig eau de cologne at age 7 (unfortunately lost - did I kept it too well or did I just end up throwing it away?). I remember keeping tiny figurine toys in the equally edge-rounded brown and orange box of Cola Cao Vit as well as playing with a wood and metal smoking set laying unused on my mother’s coffee table, and in my early twenties I kept a straight-lined toothbrush because I love the design so much and bought a more normal one to use. I had no clue who André Ricard was and that those objects had been designed by him.

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